About Independent Retailer Month
Independent Retailer Month is a global 'Shop Local' campaign that runs annually throughout July to highlight the important role smaller, local, independent retailers play in the communities they serve, the local economy they contribute to, and in the retail sector as a whole.
Co-founded in USA by Kerry Bannigan, CEO Nolcha, and Tom Shay, principal of Profits Plus, Independent Retailer Month UK is led by Clare Rayner, The Retail Champion.
Independent Retailer Month - Our message to consumers
Independent retail is important. They are the life-blood of our local retail centres - towns, high streets, villages.
The Centre for Local Economic Strategies have proven the value our independent traders add to our communities and our local economies. Their stats tell us that for every £1 that is spent with a local, independent business, between 50p-70p circulates back into that local economy.
Buying locally supports local traders, their suppliers and the people they depend on to run their businesses. Buying locally boosts the local economy, rebuilding confidence in the community, enabling local businesses to prosper and grow.
Shopping online or out-of-town may save a little time or a little money, but for every £1 spent only 5p trickles back into the local economy.
By buying from local independent shops we each are doing 'our bit' to keep our high street, town or village centre 'open for business'. Sadly at present it really is a case of 'use it or lose it'.
BUT... our campaign isn't about a 'bleeding heart' story - we really want consumers to realise that doing a proportion of their shopping with indies means they get more unique products, better service and an all-round more positive experience. The campaign encourages retailers and groups of retailers to create promotions, activities and events that will really engage and excite their local consumers, reminding them of the hidden gems that are right on their doorsteps and making steps to secure their longer-term loyalty.
Who leads Independent Retailer Month in the UK?
Clare Rayner, the independent retail expert known as 'The Retail Champion', leads Independent Retailer Month in the UK. She is also the founder of the 'Celebrate an Independent Christmas' campaign and the driving force behind the year-round community for independent retailers, offering support, advice, ideas and inspiration to help independent retailer get and stay OPEN FOR BUSINESS. For more about Clare Rayner see www.retailchampion.co.uk
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